About
The Better SMB is a movement designed to lift the performance, confidence and long-term success of small and medium-sized businesses across Aotearoa. Founded by David Altena and Rob (co-host of The Better SMB Podcast), the platform brings together practical insights, proven frameworks and expert conversations to help business owners step up, think bigger and build resilient, future-ready companies.
The Better SMB was created with a simple mission: to give 100,000 businesses a clear path to improving productivity and performance. Using David’s MBA-backed research on SME productivity, the framework focuses on leadership, clarity of purpose, effective planning, data-driven management and innovation that actually moves the dial.
Through the podcast, monthly Last Word column in New Zealand Manufacturer, practical tools and advisory content, The Better SMB helps business owners and senior leaders:
- Understand the drivers of business performance
- Focus their teams on what actually matters
- Build strong foundations for growth
- Adopt innovation and technology in a way that supports real outcomes
- Learn from founders, executives, and industry specialists who’ve been there before
We’re building a community where ambitious owners and operators can learn, share and grow together. Whether a business is just getting started or looking to scale, The Better SMB provides the insights and tools to help leaders expect to win — and build businesses worthy of that expectation.